Episode 21: KFC Has Gone Green

Amplify Your Business small business marketing advice

In Episode 21 of Amplify your Business, Lance is on the road again and this time he’s talking meatless fried chicken… you heard that right. But don’t worry, he also has a hot take on how to bypass spending loads of time in R&D by taking advantage of in-market testing.

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Episode 20: Broken Brand Promises

Amplify Your Business small business marketing advice

In Episode 20 of Amplify your Business, Lance Johnson shares two lessons about the importance of creating a strong brand identity using his recent experience at a west coast burger joint as an example. Check out this special on-the-road episode now!

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