For Episode 118 of Amplify Your Business, we’re joined by Jamie Draves, President and CEO of Quinta Quinoa—an all-Canadian quinoa producer whose benefits are as shocking as their story.
From health challenges came an important discovery—that quinoa has the potential to stave off even life-threatening conditions for some Canadians. Draves then took his life-affirming attitude to an even further conclusion by establishing a country-wide program for growing, packaging, and delivering local nutrition like no one has experienced before.
To learn more, and to find Quinta Quinoa near you, visit them online!
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0:00 - Intro
1:06 - The backstory of Quinta Quinoa
2:25 - Why is quinoa so healthy?
6:47 - Growing the seeds of Quinta Quinoa
10:02 - How do you make a tasty quinoa?
11:54 - The challenges of the quinoa business
15:52 - Planning for the future (of quinoa)
21:17 - Balancing brick-and-mortar and online sales
25:45 - Outro
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