4 Video Creation Ideas That Will Save You Time & Money!

4 video creation ideas to save you time and money

The uncertainty of our economy has dominated the conversation in recent months. In these turbulent times, business owners are forced to economize, to trim the fat, to get back to basics.But how do we do that without undermining our marketing strategies and jeopardizing ROI? We hunt for budget solutions. And because video marketing has such…

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The 6 Essential Elements Of A Kickass Video Script

how to write a marketing video script

If writing isn’t quite your thing and the idea of crafting an entire script scares the sh!t out of you, you’re in the right place. Script writing is just as much science as it is art. Regardless of what the script is meant to explain, at its very core it’s simply a story. And lucky…

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Excuse Me, Your Culture Is Showing…

workplace culture

“Talent is the multiplier. The more energy and attention you invest in it, the greater the yield.” – Marcus Buckingham Talented. Professional. Experienced. Qualified. Positive. Team Player. Motivated. Loyal. Filter out the fluff from a typical job posting and almost every company is looking for the same thing: someone who encompasses these key attributes. And…

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Content Marketing is a B$@#h! Here’s How to Ease the Pain.

how to make content marketing easier

I’m just going to throw something out there…creating content can be a b@#!h sometimes. You spend days locked in strategy meetings brainstorming new ideas, hours scouring the internet for new articles and an embarrassingly long time pretending you’re looking for things to post but you’re literally tapped out (not like I’ve ever done that or…

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Warning: Explicit Content Sells – Or Does It?

does explicit content really sell more

What do Carls Jr., PETA, the War of Worlds mobile video game and Mythbusters have in common? Sex. These companies (with the exception of Mythbusters who conducted a study, but we’ll get into that later) have used sex in their ads, attempting to cash in on the advertising industry mantra: sex sells. It might be…

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51 Uses for Video in Marketing

51 uses for video

Not sure how to incorporate video into your marketing strategy? Or maybe you think video is one-dimensional? Check out this infographic we created that shows 51 different ways to use video marketing – and trust us, this is not an exhaustive list! Don’t forget to share with your network as well.

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The Do’s and Don’ts of Video Landing Pages

video on landing pages best practices

Your company has decided to invest in video marketing to support an upcoming promotional campaign. You’ve rallied your troops, planned the content, breezed through the video production process and now you’ve got your totally amazing video sitting in your hot little hands! So what do you decide to do with it? If you’re like many,…

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How to Incorporate GIFs for Massive Impact!

increase your impact with GIFs

GIFs. They’re snack size pieces of kickass awesomeness that bring a little visual humor to your audience. Oh, you don’t use them? You think they’re cheesy, pointless or unprofessional? Here’s what we have to say about that… Well we didn’t really have to say anything at all, because the Panda proved our point.  The right…

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