In this episode of Amplify Your Business, Lance Johnson welcomes Coach Dan Gordon, an expert in transforming entrepreneurs’ approaches to sales. Dan brings over two decades of experience in helping entrepreneurs break free from self-imposed limitations and achieve their full potential.
Lance and Coach Dan discuss the concept of “no douchebag selling,” the importance of personal development, and how to build trust with potential clients. Dan also shares his unique sales strategies and tools that help entrepreneurs stay at the top of their game.
Topics Covered:
- The philosophy behind “no douchebag selling”
- The importance of focusing on the client rather than the product
- The role of storytelling in sales
- The significance of personal development for entrepreneurs
- Techniques to manage stress and improve performance
You can connect with Coach Dan Gordon on his website at Dan Gordon Enterprise, on LinkedIn as Coach Dan Gordon, and check out his podcast, For Badass Entrepreneurs Only.
00:00 – Introduction
01:02 – Welcoming Coach Dan Gordon
02:25 – The concept of “no douchebag selling”
06:13 – Building trust through storytelling
09:20 – Addressing pricing objections
12:50 – The importance of adding value before closing a sale
18:03 – Coach Dan’s responsibility for client success
22:10 – Common challenges in learning authentic selling
27:46 – Using storytelling effectively in sales
34:59 – Coach Dan’s secret weapon: Newcom app
38:30 – Key traits of successful entrepreneurs
42:52 – Final advice from Coach Dan
43:20 – Contact information and closing remarks
44:08 – Outro
