From Posts to Profit: Transform Your Content into a Scalable Legacy
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Turn Posts Into Permanent Influence: Discover Publishing 3.0
Most content disappears within days. Most influencers feel stuck at the mercy of algorithms. What if there were a way to reclaim control—turning your ideas into enduring assets that build influence, income, and impact?
Enter Publishing 3.0—a revolutionary model created by visionary Jan Zucker that helps entrepreneurs preserve their message, activate their legacy, and unlock multiple revenue streams using content they’ve already created.
In this transformative session, Jan Zucker will unveil:
- The Publishing 3.0 Framework – Learn how to elevate your LinkedIn posts into eBooks, POD books, courses, and AI-powered content ecosystems.
- The 3 Pillars of Influence – Discover how Human2AI technology amplifies your voice across books, courses, and social media with precision and authenticity.
- The Legacy Factor – Why content that vanishes is a lost opportunity—and how to make every idea live longer, reach farther, and work harder for you.
- Cohorts of/ Influence – Explore how Jan is organizing global creators into powerful influence cohorts by region, voice, and mission.
- Real-World Stories – Hear how creators with just 5,000 to 100,000 followers are building empires—not by chasing trends, but by capturing timeless value.
Meet the Expert
Jan Zucker
Jan Zucker is a pioneering force in the world of digital publishing and thought leadership. As the co-architect of Publishing 3.0 and The 3 Pillars of Influence, Jan brings over two decades of entrepreneurial experience and strategic insight to help content creators, consultants, and business leaders transform their intellectual capital into enduring influence and passive income. With a passion for empowering the “low 98%” of LinkedIn influencers, his work has reshaped how professionals preserve, scale, and monetize their personal brand.
"Your content isn’t just a post—it’s your legacy. When we stop letting algorithms decide our reach, and start turning our ideas into lasting assets, we stop playing the game and start building the arena."
Meet the Host
Lance Johnson
Lance Johnson is the Founder and CEO of Amplomedia, an innovative digital marketing agency dedicated to transforming marketing efforts into measurable business growth. With over 25 years of experience in marketing and business strategy, Lance has a proven track record of helping businesses effectively engage their audiences and communicate their messages with clarity and impact.
"The most successful leaders understand that we have an overall system, but we are going to navigate or flex our system to the strengths of our key players. That’s the difference between success and failure."
Key Topics of Discussion:
The Future of Influence Is Now
The 3 Pillars of Influence
Why Platforms No Longer Hold the Power
AI and the Goldilocks Zone
The Influencer Is the Message
Key Topics of Discussion:
The Future of Influence Is Now
The 3 Pillars of Influence
Why Platforms No Longer Hold the Power
AI and the Goldilocks Zone
The Influencer Is the Message