Archive for 2015
The Secret to Decoding Your Video’s Metrics
Metrics; I’m sure you’ve heard numerous times how important they are, that you should review them on a weekly/monthly/quarterly basis, that they can provide insight into how your business strategies are actually performing, blah, blah, blah. If you’re sensing a bit of metrics aversion, then you’re right, this author isn’t a fan of all the…
Read MoreSlideShare – adding impact with this important marketing platform!
SlideShare is quickly gaining notoriety in the world of content marketing. According to CMO.com, SlideShare sees 500% more B2B traffic than LinkedIn, Twitter, Facebook and YouTube with over 3 billion presentation views per month! Stats like these are hard to ignore and clearly illustrate the potential of this growing platform. So what is SlideShare? It’s…
Read MoreCrowdfunding 101: How Exploding Kittens & Laser Beams Will Raise You More Money!
Yes, you did read the headline correctly; kittens bursting into a fiery blaze, laser pointer distractions and mutant animals have helped achieve unbelievable success on Kickstarter. But, before we get into how these three seemingly unrelated things are going to launch your project to unprecedented success, lets take a quick step back… Unless you’ve been…
Read More7 Steps to Harness the Most Important Marketing Tool of 2015!
Ringing in a new year inevitably leads to setting new goals, and not just the ones that involve hitting the gym to improve your health. Regardless of what point in the year business planning takes place in your organization the start of 2015 is a good time to reflect on how well your marketing strategy…
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