Episode 262: The Art of Preparation: How to Thrive in High-Stress Environments

00:00 - Intro.

01:02 - Three important things for entrepreneurs: don't do it alone, don't give up, define success.

02:02 - Define success as making a positive impact and matching personal lifestyle.

03:50 - Introduction to Athena's Voice and its purpose.

06:11 - Introduction to Cross Check and its purpose.

09:46 - Overcoming challenges and applying mental performance principles.

11:28 - Advice for entrepreneurs: expect and tackle challenges, and solve problems.

12:43 - Framework for problem-solving and handling challenges.

16:24 - The importance of developing confidence and pushing out of comfort zones.

18:41 - The loneliness of entrepreneurship and the need for support.

20:16 - The challenge of analysis paralysis and decision-making.

21:13 - The importance of establishing personal core values.

24:15 - Redefining success and transitioning the first business model.

25:39 - The importance of mental performance training.

28:13 - Plans to expand beyond aviation in the future.

29:06 - The challenge of deviating from the niche too quickly.

30:53 - Potential applications of Tammy's course outside of aviation.

36:12 - Sacrifices of successful entrepreneurs like Elon Musk and Jeff Bezos.

37:06 - Realization of being in control of one's business and life.

38:07 - How to connect with Tammy Barlette for coaching and courses.

38:56 - Release date and motivation for completing a course.

39:39 - The importance of deadlines and motivation in achieving goals.

40:18 - Outro.

 

Amplify Your Business: Unleashing the Power of Mental Performance

In this episode of Amplify Your Business, we interview Tammy Barlette, a former Air Force member and now a successful entrepreneur. Tammy is the co-founder of Athena's Voice, a speaker referral business, and the founder of Cross Check, a mental performance coaching service for aviators. Throughout our conversation, Tammy shares her journey as an entrepreneur and provides valuable advice for aspiring business owners. She emphasizes the importance of seeking support and guidance, persevering through challenges, and defining success on one's own terms.

Athena's Voice: Empowering Women in Aviation

Tammy's entrepreneurial journey began with Athena's Voice, a speaker referral business that aims to amplify the voices of women in aviation. Inspired by her own experiences as a female fighter pilot, Tammy recognized the need for more women to share their stories and inspire others. Athena's Voice started as a speaker's bureau and later transitioned into a referral business. Tammy's goal with Athena's Voice is to make a positive impact by providing powerful female speakers who can share their unique perspectives and inspire others. She believes that showcasing the achievements of women in aviation will encourage more women to pursue their dreams and break gender barriers.

Cross Check: Unlocking Peak Performance in Aviation

Building on her experience as a pilot and instructor, Tammy founded Cross Check, a mental performance coaching service for aviators. She saw the importance of mental preparedness in high-stakes situations and realized that the principles of mental performance coaching used in professional sports could be applied to the aviation industry. Tammy's mission with Cross Check is to help aviators optimize their mental performance and reach their full potential. By mastering their emotions, thoughts, and focus, aviators can enhance their performance and ensure their safety.

The Three Pillars of Entrepreneurial Success

Tammy highlights three key principles that every entrepreneur should embrace. First, she emphasizes the importance of seeking support and not going on the entrepreneurial journey alone. Second, she stresses the need to persevere and not give up when faced with challenges. Lastly, Tammy emphasizes the significance of defining success on one's own terms, rather than conforming to societal expectations.

The Power of Mental Performance in Entrepreneurship

Tammy's insights from her experience as a mental performance coach for aviators can be applied to entrepreneurs seeking to optimize their performance in the corporate world. She provides several key takeaways, including the importance of perspective on challenges, preemptive problem-solving, cultivating habits that support mental performance, focusing on a niche market, and asking for help when needed.

Future Outlook

Tammy Barlette's journey as an entrepreneur is a testament to perseverance, adaptability, and defining success on one's own terms. Through her businesses, Athena's Voice and Cross Check, she is making a significant impact in the aviation industry. As she continues to grow her businesses, Tammy remains committed to empowering others and making a positive impact. With her passion for mental performance and dedication to helping aviators and entrepreneurs, Tammy is poised to create lasting change. Aspiring entrepreneurs can learn valuable lessons from Tammy's journey and apply them to their own pursuit of success. With the right mindset, support system, and focus on mental performance, entrepreneurs can amplify their businesses and achieve their goals.