Amplify Your Business


Episode 202: Changing the IT Game with Shift.Support

Featuring Morgan McCollum of Shift.Support

Listen as a podcast:

For Episode 202 of Amplify Your Business, we’re joined by Morgan McCollum, the managing partner at Shift.Support Inc. Shift.Support has spent the last 12 years trying to change the IT game, trying to change the mentality of their clients and the industry as a whole. They take a proactive approach to managed IT services, rather than a reactive one, to help their clients drive efficiencies in their businesses and get their IT back on track.

To learn more, visit their website at


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00:00 - Intro

00:48 - What are three things every entrepreneur needs to know?

03:14 - When do you usually do your planning?

05:52 - What problems are Shift.Support trying to solve?

08:11 - Have you taken this approach since the beginning?

11:32 - Has the move to more remote workplaces changed anything for you or your clients?

13:06 - What made you decide to bring in a partner externally as opposed to someone from within?

15:53 - Working with your best friend, have there been some challenges? And how did you navigate through them?

18:10 - What will be the biggest obstacle to achieving your Big Hairy Audacious Goal, and how will you overcome it?

22:19 - What do you do to market yourselves?

26:23 - What is easier to do now than it was when you first started Shift.Support?

29:08 - Where do you find inspiration?

31:50 - From a personal standpoint, as an entrepreneur, what does success look like for you?

33:34 - If you could write a letter to your younger self, what advice would you give yourself?

35:48 - If someone watching this wanted to connect with you, how could they do that?

36:21 - Outro

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