Video Marketing

4 Video Creation Ideas That Will Save You Time & Money!

4 Video Creation Ideas That will Save You Time & Money

The uncertainty of our economy has dominated the conversation in recent months. In these turbulent times, business owners are forced to economize, to trim the fat, to get back to basics. But how do we do that without undermining our marketing strategies and jeopardizing ROI? We hunt for budget solutions. And because video marketing has…

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The 6 Essential Elements Of A Kickass Video Script

If writing isn’t quite your thing and the idea of crafting an entire script scares the sh!t out of you, you’re in the right place. Script writing is just as much science as it is art. Regardless of what the script is meant to explain, at its very core it’s simply a story. And lucky…

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Excuse Me, Your Culture Is Showing…

“Talent is the multiplier. The more energy and attention you invest in it, the greater the yield.” – Marcus Buckingham Talented. Professional. Experienced. Qualified. Positive. Team Player. Motivated. Loyal. Filter out the fluff from a typical job posting and almost every company is looking for the same thing: someone who encompasses these key attributes. And…

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Content Marketing is a B$@#h! Here’s How to Ease the Pain.

I’m just going to throw something out there…creating content can be a b@#!h sometimes. You spend days locked in strategy meetings brainstorming new ideas, hours scouring the internet for new articles and an embarrassingly long time pretending you’re looking for things to post but you’re literally tapped out (not like I’ve ever done that or…

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Warning: Explicit Content Sells – Or Does It?

What do Carls Jr., PETA, the War of Worlds mobile video game and Mythbusters have in common? Sex. These companies (with the exception of Mythbusters who conducted a study, but we’ll get into that later) have used sex in their ads, attempting to cash in on the advertising industry mantra: sex sells. It might be…

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How to Incorporate GIFs for Massive Impact!

GIFs. They’re snack size pieces of kickass awesomeness that bring a little visual humor to your audience. Oh, you don’t use them? You think they’re cheesy, pointless or unprofessional? Here’s what we have to say about that…   Well we didn’t really have to say anything at all, because the Panda proved our point.  The…

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Turn Your Brand’s Story from Blah to BAM!

“Why?” According to World-English, “why” is the 178th most commonly used word in the English language. Typically used to ask a question, it opens up a conversation to a whole slew of potential responses and hours of endless debate. And it’s a question brands in particular are being asked more and more frequently. But, why?…

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Are You Ready to Join the Evolution of a More Beautiful Internet?

I received an email yesterday with a subject line that read, “AI websites that design themselves…check it out!” “Wow,” I thought, “a website can design itself now?!” Clearly, my interest was peaked. I followed the link and landed on The Grid website. Here’s what I found:   That’s it…2 lines of text, 1 counter bar…

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